Perfectly freudian: I think I want a job where I help write/produce videos like this one. I teach classes about sex and gender in popular culture all the time and talk with my students about the role of psychology in popular culture. And I do not mean the "incidental" or "personal" role of psychology, but the actual use of psychological principles to manipulate (for good or ill) audiences' moods, behaviors, and choices. That said, this SpaceX video is BADASS! It is phallic and sexy, there is grabbing and docking, and the music is semi-hard-rock epic. Apologies to my students, but if someone offered me the job of making something like this, I might have to take a sabbatical to do so.
Oh, wait. I am on sabbatical. So, Space X, if you are listening, you know where to find me.
In the meantime, back to the book writing.
BTW: Ximena pointed out how they foreground the women employees in the "booyay" shots. Hmmm.